Studies have proven that repromoting content on your social media channels can help build more awareness of your expertise and drive additional traffic to your website. But how can you …
Category: Commercial, Industrial and Energy
Promote your content more than once. Here’s why.
Does your company produce a piece of content, promote it once on your social media channels and then move on? Don’t make this mistake anymore. Get more bang for your …
Congratulations! You have now graduated a Sales Champion
The Client: A multi-national consumer products company. The Ask: Help us transform our Sales Management into a dynamic high performance team. The Reveal: The company sales performance although generally acceptable …
If only I could get the financing, I could scale up.
The Client: A small professional services firm. The Ask: Help us pitch our bank for more financing to support our growth opportunity. The Reveal: The company’s ability to grow was …
Alumni Stories – Blair Severn
Meet our December #AlumniStories featured alumnus, Blair Severn (MBA ’01). He is Chairman of enabling ideas®, an accomplished solutions design firm, where he specializes in managing ambiguity to drive complex decision-making. Severn recently met virtually …
I want a divorce. I didn’t get what you promised in this marriage.
The Client: A multi-national consumer hard-goods manufacturer. The Ask: Help us divert a merger disaster. The Reveal: The company acquired a key competitor that included, among its sales distribution, a …
It’s a new ESG era. Say ‘hello’ to a new investment product.
The Client: A scaling up Investment Products & Asset Management company. The Ask: Help us develop a marketing plan to launch our new investment fund. The Reveal: The company has a …
I’m a Celebrity and I have a Brand. Now All I Need is a Business.
The Client: An aspiring Media company. The Ask: Help us grow our business. The Reveal: The company had a celebrity, a cool brand, a website, a roster of sponsors to …
Product Start-Up Podcast – How to Maximize your Product Sales in Retail Stores
Our own Blair Severn is featured on the Product Start-Up Podcast with host Kevin Mako of Mako Design + Invent. Blair and Kevin talk lessons learned from Sony and Consumers Gas …
How Startups Can Hire Talent Quickly
One of the most pivotal challenges for any startup or high-growth company is finding and hiring the right talent. Even in today’s talent-driven market, discovering exceptional candidates that align with …
EFFECTIVE LEADERSHIP IN A REMOTE WORKPLACE
By Pete Petrella, Managing Director Are you craving some quality in-office interaction? Do you find yourself itching for a sense of workplace normalcy? Is your mind desperate for a return to …
CONTENT EXPERTS BEHIND SCHEDULE?
Learn how to overcome the content bottleneck when your internal experts drop the ball. Download my FREE Guide now. Senior management has given the organization’s content marketing initiative the thumbs …
