Norm Clare leads The UnMarketing Group and approaches marketing through the use of purposeful storytelling, data science and marketing technology to create “joined-up” customer experience.
Degree in Economics and computer science and a passion for what drives behaviour.
Over twenty years leading digital marketing solutions for one of Canada’s top b2b agencies.
Passion for learning all there is to know about the art and science of storytelling and video marketing.
Norm has the pleasure of working closely with a broad range of forward thinking business leaders who aren’t afraid to try new, innovative technology and story telling tools to be more communicative, collaborative and competitive. Norm has helped some pretty cool companies including Symantec, Neustar, eBay, Wyndham, Broadridge, Orbitz, Education Credit Union, OTP/RAEO, Compusense and Communitech.
As the team leader of The UnMarketing Group he will provide a new perspective on the use of purposeful storytelling, data science and marketing technology to create “joined-up” customer experience that create demand.