Tracking the effectiveness of your inbound marketing campaigns and channels all the way through to Goal conversion is an awesome Google Analytics super power. In this 45-minute Webinar, we’ll dive into how to consistently Tag and Track your inbound marketing and measure/optimize their ROI using Goals.Topics we’ll cover:
- What is inbound campaign tracking and why should you care?
- Deep-dive into how Google Analytics tracks campaigns and inbound channels
- How to tag your inbound campaigns for consistent measurement and reporting
- Fine-tune your channels and campaigns using Google Analytics Goals
This will be an interactive session so bring lots of questions and we’ll work through these concepts together. Space is limited so register soon!