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The UnMarketing Group - Mar 1, 2020
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GETTING MORE FROM GOOGLE ANALYTICS – SESSION II – “BE CAREFUL WHAT YOU MEASURE” GOAL STRATEGY AND SETUP FOR MEASURING WHAT MATTERS MOST

March 18th, 2020
Location: WEBINAR, ONLINE

In this second free webinar of our series we take a deep dive into the powerful world of Google Analytics Goals. With Goals you can measure those website moments that matter most and gain a clearer understand what’s driving your marketing ROI. We’ll cover:

  • Developing a Goal strategy for  Micro & Macro website conversions
  • Reviewing the types of Goals that you can configure in Google Analytics
  • How to setup and configure Goals in Google Analytics
  • Using Goals to measure and optimize your organic and paid media

Wed, March 18, 2020 – 11:00 AM – 12:00 PM EDT